Personal Financial Strategy (PFS™) is a holistic plan that integrates, coordinates, and optimises between different products and services to ensure that all financial goals of individuals and families can be realised in a systematic and pragmatic manner.
It helps the customer understand the linkages and dependencies between their financial goals, resources, and financial products — ultimately formulating a long-term financial master plan. To execute it, we created a deep analysis tool that simplifies the complex planning process, and a communication methodology designed to help customers elucidate their personal goals and sensitive financial information. Finally, we employ a robust planning methodology, integrated with iterative processes, to build a master plan that maximises the fulfilment of financial goals within finite resources — yet remains robust enough to withstand economic shocks.
Three instruments, one master plan.
Deep analysis tool
Simplifies a genuinely complex planning process — turning a client's full financial picture into clear linkages between goals, resources, and products.
Communication methodology
Designed to help customers elucidate their personal goals and surface sensitive financial information — building the trust real planning depends on.
Robust planning methodology
Integrated with iterative processes to build a master plan that maximises goal fulfilment within finite resources — resilient enough to withstand economic shocks.
Two ways to master PFS™
Ground yourself on the client's goals through a highly structured set of fact-finding questions.
Everything in Elementary, plus advanced application and twelve weeks of coaching to embed the PFS™ methodology in live practice.